The SoLoMo Show - Digital Marketing

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Entries from June 2013

Content Curation and Flipboard Magazines - Episode 69

June 26th, 2013 · Comments

Adam and Cory discuss stats about how retargeted News Feed ads increase the ROI of Facebook Ad Exchange advertising nearly 200% over sidebar ads, content curation and how to use tools like a Flipboard Magazine to market your company, a review of FocusTwist and how it turns your iPhone into a $2 Lytro camera, Daft Punk streaming their entire Random Access Memories album for free through iTunes, Google launching a mobile content recommendation engine powered by Google+, and more.


Show Notes:

SoLoMo Show Links:

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Instagram Adds Photos Of You - Episode 68

June 10th, 2013 · Comments

Adam and Cory discuss Adobe killing off the Creative Suite and replacing it with the Creative Cloud and why this might not be a bad thing for most businesses, the 15 stats retailers should know about Pinterest, Instagram's new Photos Of You feature and how it will allow others to build your profile and answer the "Who?" question in addition to captions and hashtags for "What?" and geo-tagging for "Where?", Facebook's humble brag that 40% of top grossing iOS apps are using their advertising platform to juice downloads and why this is making it harder for you to compete in the mobile application market, Taco Bell experimenting with Snapchat and why other brands might soon follow their lead, the new YouTube Trend Map and how you can use it to plan your video strategy, and more.

Show Notes:

SoLoMo Show Links:

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Tags: SoLoMo Show